kajabi vs thinkific

Kajabi vs Thinkific : Two of the best known platforms in the world of online course sales, on the one hand Kajabi is very innovative by integrating the automation of the lead nurturing process, on the other hand thinkific presents one of the most complete interfaces and customizations in the market.

The following is a comparison of the main aspects that you should take into account if you are thinking of uploading your courses to either of these two platforms:

Kajabi Features

  • Plans starting at USD $ 149 / month
  • 0 % commission on course sales
  • The most basic plan has a creation limitation of 3 products.
  • Capacity of 1000 active users
  • Unlimited storage space
  • Chat support
  • Integration with Paypal and Stripe
  • Creation of lead nurturing processes (Pipeline) your basic plan for USD$ 149, has up to 3 of these Pipelines.
  • Webinars
  • Ability to have Affiliates (People who sell your products in exchange for a commission).
  • No discount coupons.
  • Integration with E-mail Marketing campaigns.
  • Compatibility with Aweber
  • Integration with mailchimp
  • Active Campaign
  • Integration with Google Analytics
  • Zapier Integration
  • Facebook Pixel Integration
  • Clickfunnels Integration

Kajabi Features

  • Plans starting at USD $ 49 / month
  • 0 % commission on course sales
  • Unlimited Courses
  • Unlimited users on all plans
  • Unlimited storage space
  • Support via Ticket, in its most basic plans
  • Integration with Paypal / Stripe
  • Integration with e-mail Marketing
  • Ability to have Affiliates (People who sell your products in exchange for a commission)
  • Ability to generate promotional coupons
  • Customizable portal – Market Place
  • Personalized domain
  • Integration with Mailchimp
  • Complete evaluations from the most basic level
  • Available in Spanish, Portuguese
  • Integration with Infusoft
  • Possibility of integration with facebook pixel
  • Integration with Google Analytics
  • Webinars

Kajabi vs Thinkific Reviews

As we can see, both platforms have very similar features, however, among the main differences between them we can find the following ones

Kajabi allows you to create a Pipeline, which is a process of lead nurturing, this helps a lot in the sale of courses, especially if you lack the time and want to automate everything that will be sending emails to your potential customers, this is a feature that thinkific does not have.

Thinkific is more customizable than kajabi, however if we talk about the aesthetics of both platforms, we can say that thinkific offers more customization and a more sophisticated style than kajabi.

The price is another feature that differentiates these platforms, and is that kajabi costs more than 3 times the value of thinkific.

Another aspect that I had the opportunity to perceive is that kajabi offers some support in the work of training in the creation of lead nurturing processes, a very positive aspect especially for those who are starting to sell infoproducts, however you must take into account that these materials are in English.

Considerations / Kajabi vs Thinkific
To give a winner in this duel there is only one factor to take into account, and that is the state of maturity of the online course project.

infoproduct sales
If this is your first online course sales project, Thinkific may be more suitable for you, for 2 reasons:

The price of Thinkific is cheaper than kajabi so you have additional money in Digital Marketing (Facebook Ads, Google Ads).
Although kajabi can help you automate the process of nurturing your leads, first you must discover what is the magic formula that will bring sales of your infoproducts, for that what you have to do is invest in facebook campaigns, measure the results, analyze your ROA (Return of Advertisement) and then make decisions that bring you closer to efficient campaigns, obviously all these experiments require money, time and dedication.
In case you have a mature project that is giving you results, Kajabi can be the best option, here is why.

In mature projects you already have a digital positioning, so it becomes more relevant the fact of making our leads mature with the objective that they buy one of our products, and it is at this moment where kajabi tools will help us a lot.